About
Amplify

Amplify is a digital marketing agency built for private and independent schools. We help schools attract the right families, turn more inquiries into enrollments, and prove what their marketing budget delivers.

Since 2017, we've partnered with more than 125 schools around the world on SEO and AI search, paid advertising, content, email, and fractional marketing. Every engagement starts with the same question: what does success look like for your school? We work backwards from that answer, then benchmark, plan, launch, measure and refine.

Who

We are

We're a team of education marketing specialists with deep roots in the sector. Our team combines agency and in-school experience, and our fractional CMOs have served as school marketing directors and board-level executives. We know how enrollment cycles, governor budget reviews and open events really work, so we don't need a school to explain them to us.

That focus is deliberate. Because we specialize in schools, every campaign, benchmark and lesson we've learned applies directly to yours. And you always have direct access to the people doing the work.

Proudly Part of Ubiq Education

Amplify is fully owned by Ubiq Education, which has specialized in school websites and software since 2002.

Being part of Ubiq gives us something most marketing agencies can't offer: enterprise-grade security. Ubiq Education is SOC 2 [Type I / Type II] compliant, and Amplify works within the same audited controls. When you share analytics access, CRM data or inquiry details with us, it's handled to the same standard as the systems schools trust with student and family information.

For schools, that means fewer questions from your IT team, a simpler procurement process, and confidence that your families' data is protected.

Run independently, In Your Interests

Ownership gives us security. Independence keeps our advice honest.

Amplify has its own leadership, its own team and its own client commitments. We're not a sales channel for Ubiq's software, and we're never asked to recommend a product that isn't right for your school. Our only measure of success is yours: more of the right families, and a marketing budget that pays its way.

Because we're run independently, we work with whatever website platform your school already uses. There's no requirement to move to a Ubiq product, and no hidden push to switch.

We plug into the tools you have: your CMS, your admissions system, Google Analytics and your ad accounts. If a change to your platform would genuinely help your enrollment goals, we'll tell you, and explain why. If it wouldn't, we won't suggest it.

Our virtual webmasters support all major CMSs. AMAIS, Ubiq's digital experience platform, is available to Amplify clients whatever platform they use, adding per-family attribution, lead scoring and personas on top of standard analytics. If your website is also built by Ubiq, we can coordinate landing pages and site changes directly with your website team, without the usual back and forth between agencies. That's a bonus, never a condition.

What
We do

• Search and AI search optimization:
  Technical, on-page, off-page and generative engine optimization, so families find you on Google and in AI answers
• Paid advertising:
  Google, Meta, OpenAI, TikTok and YouTube campaigns built around enrollment targets and cost per inquiry
• Social media marketing:
  Content and campaigns that show families what life at your school is really like
• Content and email marketing:
  Storytelling, search-optimized copywriting, and automated email workflows that nurture every inquiry
• Virtual webmaster:
  Website updates, landing pages, and technical fixes on any major CMS
• Fractional marketing:
  Fractional CMOs for strategic projects such as website redesigns, and fractional marketing managers for day-to-day support
• Reporting and data intelligence:
  dashboards and AMAIS attribution focused on inquiries and cost per inquiry, not vanity metrics

We're also a certified Google Partner. See the results we've delivered on our success stories page.